What
produces traffic?
What is it about some websites that makes them
popular destinations for a huge number of visitors?
Why are some blogs
checked out by tens of thousands of people every day while others
struggle to find a single visitor?
The issue of traffic can be
complicated. There are a variety of factors at play, and every strategy
can be dissected and the details debated ad infinitum.
However, there are two keys to traffic upon which everyone can agree: Content and Links.
Content is essential to traffic flow.
You
have to offer something that makes your site worth visiting. Content
creates repeat visitors, increases their stay, encourages word-of-mouth
type promotion and assists in improving a blog’s standing with the
search engines.
Every link can conceivably serve a traffic producer.
If
someone finds a link to your blog on another site, they are only one
mouse-click away from being part of your traffic. Search engines also
assess the number and quality of links to your blog. They regard sites
that are linked to frequently as authoritative and reward them with
higher placement in search engine results.
So,
if you want traffic to your blog, you need to do two things: Provide
content and acquire links. The end result should be higher traffic
numbers for your blog.
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